Crab sticks, also known as imitation crab meat or surimi, have gained popularity for several causes:

Affordability: Crab sticks are likely to be more affordable compared to real crab meat. They are made from economical fish, such as Alaskan Pollock, which makes them a cost-effective alternative to crab.

Mild Flavor: Crab sticks have a mild, a bit sweet flavor that is perfect for a wide range of palates. This adaptability allows them to be used in various dishes and cuisines without having overpowering other ingredients.

Ease: Crab sticks are readily available in the majority of grocery stores and can be conveniently found in a variety of dishes without the need to get extensive preparation. Kanikama crab are typically sold pre-cooked and ready to take in.

Texture: Crab sticks possess a unique texture that looks like the flaky texture involving crab meat. This texture and consistancy, combined with their mild taste, makes them appealing to people who appreciate seafood but may not like the stronger taste or chewiness of real crab.

Adaptability: Crab sticks can be used in many of recipes, including green salads, sushi rolls, pasta food, soups, and sandwiches. Kanikama crab and ability to easily be incorporated into different cuisines have contributed to their level of popularity.

It’s worth noting although crab sticks are a common option for those seeking an even more affordable and accessible solution to real crab meat, they just do not offer the same taste, texture, or nutritional profile since fresh crab.